Can beacons be a source of inspiration for banks to increase sales and improve customer experience? Journal of Digital Banking (04/16). Lire l’article.

Afficher l'image d'origine Wearables app in the banking industry: revolution or not? Revue Banque (10/14). Read the article (in French)

Afficher l'image d'origine Corporate social responsibility in the banking industry. Employees and Digital as key success factors. Revue Banque (12/12). Read the article (in French)

Afficher l'image d'origine US Banks and Social media: all about customer relationship. Banque & Stratégie (12/11). Read the article (in French)

 

 Press articles

Yvon MOYSAN has also been interviewed in the following press articles:

bfmtv Caisse d’épargne makes bankers and customers closer. 01Business (07/13). Read the article (in French)

Afficher l'image d'origine M-payment : Banks are leaders in terms of legitimacy. Systèmes de paiement (06/12). Read the article (in French)

Afficher l'image d'origine Social Media as a lever in terms of brand building. Banque Hebdo (09/11). Read the article (in French)

To get Saint Germain Consulting point of view, please contact us.